“Like we’ve joked before, me and Hjalte, “If Pontus ever pulls the brand we’re gonna have to move to Malmo and take over!” We’ve joked about that. “If he’s ever over it, do you know how to run a company? I don’t know how to run company! Ah, we can figure it out.””
“When I first moved up to New York I skated with Rob Gonyon a lot because he rides for 5Boro and he’s from Queens. This whole Bronze thing started before I even knew it was Bronze. We finished Join Or Die in 2011 and Tombo didn’t want to film VX, he wanted to start doing a HD thing and Peter had a HD camera and we just filmed a few things.
Unused article originally written for Sidewalk Magazine Issue 215.
“After the trailer for cherry I was pleasantly stoked that this video could be something special. As release drew even closer I found myself in a similar situation to the hypebeasts I had once mocked and as anticipation grew my main thought was that in similar style to their exclusively elusive products, it would probably get something like a £90 floppy disk release…”